Smyth Retail’s Merchant Plus Integration

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Smyth Retail’s Merchant Plus
eCommerce Integration

An  Affordable Integrated Solution For Building Omnichannel Retailing

Octopus is a cloud-based bridge that facilitates eCommerce integration between Smyth Retail’s Merchant Plus and multiple online sales channels. The two-way integration and automation eliminate the need for manual data entry, save time, and minimizes labor costs. Orders placed online are automatically updated in Merchant Plus, thus eliminating repetitive order entry, customer entry, and other data entry errors. Our Merchant Plus eCommerce integration ensures stock levels remain updated across all online and offline sales channels. Sales are posted into the powerful Merchant Plus! merchandising, marketing and accounting management systems.

The combination of offline and online retailing is referred to as omnichannel retailing. It incorporates message and branding into your eCommerce business to boost sales and client satisfaction. In an omnichannel retailing, customers may buy goods online and then pick them up in person.

Sell on Multiple eCommerce Platforms

Smyth Retail’s Merchant Plus Integration Enables You to Take Your Business Online

Using Octopus Bridge, expand beyond the boundaries of your physical stores. By integrating your brick-and-mortar store to eCommerce website and stores on Amazon, Walmart, etc., you’re able to sell your in-store products online while making sure stocks and prices stay in sync. Octopus, the middleware, allows you to manage in-store inventory and eCommerce platforms simultaneously.

Smyth Retail's Merchant Plus eCommerce Integration
drive foot traffic to your store - lia

Drive Foot Traffic to Your Store

Octopus Bridge is our proprietary cloud-based omnichannel platform that syncs in-store items with Google Local Inventory Ads platform. It enables shoppers to view your inventory in real-time when they search for products on their smartphones. When shoppers click on your Ad, they land on a Google-hosted web page of the store known as ‘Local Storefront’. Shoppers can use the local storefront to view your inventory, check stock availability, see store hours, available promotions, and find directions.

Multistore Integration (…Coming Soon)

Octopus Bridge allows you to update inventory by availability in each store on your eCommerce website. Using our multistore Merchant Plus! and eCommerce integration, you can seamlessly adopt various retail models, such as:

  • BOPIS: Buy Online, Pickup In-store
  • BOPAC: Buy Online, Pickup at Curbside
  • BORIS: Buy Online, Return In-Store
  • ROPIS: Reserve Online, Pickup In-store

All these retail models provide a clear method to bridge the gap between online and offline retailing. Shoppers are continuously choosing these methods for a convenient shopping experience which also saves time and money for them.

NOTE: All the aforesaid retail models can be offered with single store integration as well.


Benefits of Smyth Retail’s Merchant Plus eCommerce Integration

Your Customers

  • No shipping costs
  • Speedy service
  • Guarantee on the item’s availability
  • Quick returns, refunds and exchanges
  • Risk of package theft eliminated


  • Increased store traffic and sales
  • Reduced shipping costs
  • Bulk delivery from pickup point
  • Improved inventory management
  • Real-time stocks and prices update

How does our integration work?

(Explainer Video)

24Seven Commerce – Overview

(Explainer Video)

We engineer integrations that enable Smyth Retail’s Merchant Plus to upload product information to a retailer’s eCommerce website and download web orders. We facilitate eCommerce integration between Merchant Plus! and popular eCommerce platforms including Shopify, Magento, Woo Commerce, Big Commerce, NOP Commerce, Fancy, Amazon, eBay, Walmart, etc. It enables retailers to automatically download web orders in Merchant Plus! for processing. Two-way integration enables retailers to easily manage inventory at single or multiple store locations. Also, it eliminates double data entry and reduces human error.