The global pandemic has resulted in the shutting down of SMBs (small and medium businesses) across states, either temporarily or permanently. To allay its effect, the availability of eCommerce channels has been a respite for many retail store owners. As consumers went all out to stock up essential items due to complete lockdown, the eCommerce world witnessed a surge. Now, small and medium-sized retailers, who have connected their in-store POS (Point of Sale) inventory with the online store can smoothly function even during the crisis. We provide easy integration of Quickbooks POS with eCommerce marketplaces and shopping carts as a retail management solution.
In this article, we will shed some light on the benefits of Quickbooks POS eCommerce integration amid the lockdown.
The shift in consumer behavior
Seismic shifts in consumer behavior are reported since the onset of coronavirus in late February. We are observing dramatic changes in customers’ buying habits, modes of shopping, and the choice of products during the COVID-19 era. The customer data platform, Amperity shows a decline of 41% in overall retail sales for the period from March 1 through April 30. This is largely driven by the change in consumer behavior due to store closures. As retail space is grappling with the virus it is necessary to have strong alternatives for minimizing losses.
A majority of consumers are choosing to stay at home and are spending only on everyday essentials such as home staples, health supplies, and food items. Therefore, retailers selling these products should comply with their demands by delivering these products at their doorstep. If they have an online store, they can promote several facilities such as BOPIS (buy online pickup in-store) and curbside pickup to keep the business running. As the major concern is to minimize physical contact and maintain hygiene at every level, online shopping is one of the best ways to do so.
Breaking the chain
The chain of the spread of Sars-CoV-2, the virus that causes COVID-19 needs to be broken down. To help achieve this, small and medium-sized retailers can also contribute by establishing an online presence that should keep their business afloat. The main concern of shoppers is not contracting the virus by stepping out in the crowd for shopping necessities. Since the demand for certain products is at an all-time high, retailers need to identify this opportunity and turn the situation around.
The fewer people will come close to each other, the lesser the chance of virus spread. Retail stores can provide facilities such as BOPIS and curbside pickup to make customers adhere to social distancing norms while fulfilling the orders.
Managing inventory with Quickbooks POS eCommerce Integration
In the time of other major concerns, retailers would not want to get into the hassle of maintaining stock levels manually. Also, it is a time when shoppers would prefer updated info about the products they want to buy. With Quickbooks POS, retailers can easily manage their inventory and reduce data errors. Whether you have one store or multiple stores, Quickbooks lets you keep track of inventory and update numbers that reflect across all channels.
The real-time management of inventory helps you provide a seamless shopping experience to your customers. Other benefits include:
- Downloading of web orders in the POS for record-keeping and fulfilling,
- Generating reports on web sales, payments, backorders, and shipping
- Eliminating duplicate data entry
- Preventing over-selling
- Reducing operational costs
Choosing 24Seven’s proprietary product Octopus for a seamless POS eCommerce integration
With our profound knowledge of the eCommerce world, we have developed a cloud-based bridge, Octopus that facilitates the connection of multiple systems into a single platform. Octopus enables b-directional synchronization of important orders and product data between any POS and eCommerce platforms to increase operational efficiency.
Are you looking for POS eCommerce integration services? Contact us